The podcast's content is a mix of advice, regardless of whether you're engaged or not, funny stories and stories from their listeners. Much of their content isn't only advice, but often outright hysterical stories. A majority of the advice these women offer their audience is about sex. Most of the embarrassing moments detailed in their programs discuss topics that are considered taboo by some however, all of stories are told in a lighthearted way which makes them more approachable.After signing a agreement for exclusivity worth $60 million with Spotify, Cooper decided to change the direction of the podcast. The initial focus was on sex, relationships, as well as her personal experiences, Cooper decided to focus more on women's rights, mental health and the importance of therapy.Via interviews with famous people, doctors, and therapists, Cooper as well as her guests delve into their personal struggles and the advice they've been given and are now giving to others. Cooper hopes to inspire people and share advice to help women and girls who are paying attention. [citation needed] She also is hoping to move into video podcasts so that her viewers have a more personable feeling when listening to her interview
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